BrainStation claims to be the global leader of digital skills training that empowers businesses and brands through its corporate training programs and training individuals through full-time and part-time programs.
The institution was established in 2012 and has worked with over 500 instructors and claims to have trained over 100,000 professionals. BrainStation’s mission statement declares that the institution aims at empowering one million individuals with digital skills training by the year 2025.
BrainStation Curriculum
The school offers Part-Time and Full-Time courses in both in-person and online classes formats. BrainStation provides both part-time and full-time Campus and Online courses. The school has different programs in Data, Design, Development, Marketing, Product, and Business.
BrainStation claims it is for people looking for a career change or advancing their career by developing and honing their skills. Many alumni report that their courses are rigorous and have a demanding curriculum. Candidates who apply for full-time and part-time options should note that the courses are time-consuming.
Let us get into the details of both the full-time and part-time options.
Full-Time Bootcamps
BrainStation’s Full-Time Bootcamps have programs for Data Science, Design, Web Development, and Marketing. The program is usually 12-Weeks long with immersive, project-based learning on online platforms.
Data Science Full-Time Bootcamp
The Full-Time Data Science course is a 12-week long program that is continually updating and adapting to modern challenges. It is a full-time project-based learning experience and covers a range of technical skills and knowledge that help students achieve their data science field goals. It’s also a great way to build their professional portfolio, tackling real-world problems within the industry.
Topics Covered in Data Science Full-Time Bootcamp
Data Fundamentals
Students learn the fundamental methods of collecting, accessing, and storing data in this topic, including useful relational databases. They will learn the best data science practices of data visualization and how to use industry tools like Tableau, design engaging visualizations, and present recommendations effectively.
Analysis for Data Science
Using Python programming and relevant packages, students will learn how to analyze data sets with statistical methods and run tests.
Machine Learning Techniques
BrainStation students gain exposure to cutting-edge data science applications, including Neural Networks, Deep Learning, advanced machine learning methods, and model evaluation.
Big Data Fundamentals
Here, students produce and deploy models by leveraging the power of cloud-based technology. They will explore multiple techniques used by Data Scientists for processing data on a large scale and use the Hadoop ecosystem to process and store big data.
Professional Development
This data science bootcamp will expose students to several topics to prepare them for the data workforce post-program. They will build their portfolio through a capstone project, learn about additional tools and resources, standard workflow processes, and new, industry-relevant topics to prepare them for a professional career in data.
Design Full-Time Bootcamp
The Full-Time Design Bootcamp is a 12-week long program that is an intensive, project-based, online learning experience designed to transform the student’s skill set and launch a new career as a Web Developer. The program revolves around participating in a class-wide design sprint where the students will gain hands-on experience with Sprint Methodology, finding solutions for problem space, and create wireframes and prototypes while using professional UX design tools, including Sketch and InVision.
Topics Covered in Design Full-Time Bootcamp
UX Design Fundamentals
Students will participate in a class-wide design sprint where they will gain hands-on experience with Sprint Methodology. They will identify the problem space, develop solutions, and create wireframes and prototypes while using professional UX design tools, including Sketch and InVision.
User Research and Strategy
In this topic, students plan and conduct user research to understand behavior, needs, and motivation. They will then learn how to translate the student’s findings into relevant project requirements and product designs.
Design Research and Strategy
Under this section, students learn to plan and conduct user research to understand behavior, needs, and motivation. They will communicate complex interactions visually through experience maps, featuring personas that represent real users.
BrainStation also continues to build a core foundation in UX design research through Information Architecture and the creation of Task Flows. They also translate their findings into product design using wireframing and prototyping.
User Interface Design
In User Interface Design, students build upon their knowledge of usability design to master the nuances of typography, color, illustration, and images. They use industry tools, including Sketch, to design professional interfaces and learn methods for creating and maintaining user interface pattern libraries.
Responsive Design
In this section, students apply industry-standard UX design principles to create both low and high-fidelity applications and websites. They utilize grids and breakpoints in the design process to ensure their projects are responsive across various screen sizes, guaranteeing a seamless experience.
Professional Development
Under this segment, students use high fidelity design mockups to provide realistic visualizations of their projects in a functional and visually appealing portfolio that demonstrates their end-to-end understanding of the design process. Finally, they get to understand the latest industry trends and tools to market their UX Design job market skills.
Web Development Full-Time Bootcamp
BrainStation Full-Time Web Development course is a 12-week long program that is an intensive, project-based, online learning experience designed to transform the student’s skillset and launch a new career as a Web Developer. The course focuses on letting students understand better how the web works to solve complex problems.
Foundation
This foundation chapter aims at developing a comprehensive understanding of how the web works to solve complex problems better. Students deepen their HTML and CSS knowledge to build and style more advanced static web pages using Flexbox frameworks. They also establish problem-solving practices and logic for understanding advanced programming concepts.
Programming Fundamentals
This chapter is about improving their programming ability with JavaScript to write and build components. The foundational knowledge of JavaScript and object-oriented programming will enable students to use various frameworks to enhance their work.
Front-End Frameworks
Using React, a JavaScript framework, students will learn to create complex and dynamic web pages and build professional-level user interfaces.
Web Servers
In the Web Servers segment, students build servers using a modern back-end framework. They learn how to develop custom APIs and serve static websites and files.
Server-Side Programming
Within this segment, students need to understand server-side rendering and templating engines that are useful to create empty page templates populated with dynamic data, such as a series of product pages for an eCommerce store.
Databases
In this topic, students get to understand core concepts and learn how to manage databases and data on a web server.
Projects
This whole section of study is about participating in collaborative projects that follow industry practices and use pair programming, Git, and Jira software. Students can witness the project come to life through mockups created by professional UI and UX Designers.
Digital Marketing Full-Time Bootcamp
BrainStation Full-Time Digital Marketing Bootcamp is a 12-week long program that focuses on learning essential digital marketing strategies such as SEO, SEM, and KPI (Key Performance Indicators). Using Google Analytics, Google Data Studio, and Tableau, students will optimize campaigns and make data-driven decisions.
Topics Covered in Digital Marketing Full-Time Bootcamp
Digital Marketing Strategy
Understand fundamental digital marketing concepts and techniques, including the use of market and user research to develop global brand positioning and strategy, omnichannel experiences, customer journeys, personas, and more. Students will bring all areas of digital marketing together to nurture users through the digital marketing funnel.
Content Marketing
Develop a global content strategy, including objectives, metrics, and guidelines. Students will then gain first-hand experience with content marketing management, including keyword research, editorial calendars, content production, and distribution.
Email Marketing
Learn email marketing best practices and techniques, including audience development, personas, email list creation and segmentation, drip campaigns, newsletters, chatbots, key performance metrics, landing pages, email marketing regulations, and more.
Social Media
To understand key demographics and use cases for all major social media platforms, students will then learn to develop a social media marketing strategy, including social content development, management tools, processes, metrics, and measurement.
Performance Marketing
Students learn the fundamentals of performance marketing through search engine optimization principles to increase online visibility, domain, and page authority. They will then learn to leverage Google Ads, creating campaigns and ad groups to generate leads and conversions.
Analytics and Reporting
Using Google Analytics, Google Data Studio, and Tableau, students will learn the fundamentals of data analysis and visualization, allowing them to track and report on performance, make data-driven decisions, and optimize campaigns and content.
Read all about the full BrainStation Review.
Part-Time Certificate Programs
BrainStation Part-Time courses meet one day a week for 3 hours (for weeknight courses) or 6 hours (for weekend courses). The part-time courses range from 10-week to 26-week long courses depending upon the content of the program. All the part-time courses cover one single concept for the students to learn from.
Data Part-Time Certificate Program
Under the Data Part-Time Category, BrainStation offers five courses. Find them below.
Data Analytics
- Data Foundations
- Cleaning and Analyzing Data
- Databases
- Visualization and Presentation of Data
Data Science
- Programming for Data Science
- Cleaning and Analyzing Data
- Data Modeling
- Visualization and Presentation of Data
Machine Learning
- Basic Methodology
- Problem Solving Methods
- Machine Learning Process
- Best Practices
Python Programming
- Python Basics
- Data Concepts
- Applications of Python
- Python Functions
Cybersecurity
- Cybersecurity Fundamentals
- Threat Landscape
- Security Strategy & Risk Management
Design Part-Time Certificate Program
Students learn the fundamentals of UX Design, UI Design, and Design Thinking in the following courses.
UX Design Course
- User Research
- Information Architecture
- Sketching And Wireframing
- Prototyping
UI Design Course
- Typography
- Visual Design
- Sketch
- Interaction Design
- Prototyping
Design Thinking Course
- Customer Empathy
- Ideation
- Prototyping and Validation
- Applied Design Thinking
Development Part-Time Certificate Program
Web Development Part-Time courses focus on teaching students how to program and develop websites from scratch using coding.
Web Development
- Industry Tools
- HTML
- CSS
- Responsive Design
Python Programming Course
- Python Basics
- Data Concepts
- Applications of Python
- Python Functions
iOS Development
- Programming Fundamentals
- App Development Principles
- Interactive App Components
- Swift Libraries
Machine Learning Course
- Basic Methodology
- Problem Solving Methods
- Machine Learning Process
- Best Practices
Marketing Part-Time Certificate Program
Students learn Digital Marketing essentials such as SEO, SEM, and KPI to land themselves in a stable Digital Marketing career.
Digital Marketing
- Brand Strategy
- Search Marketing
- Social Media
- Email Marketing
- Analytics
Social Media Marketing
- Developing a Strategy
- Creating Campaigns
- Optimizing Performance
Search Engine Marketing
- SEO
- SEM
- Google Analytics
Product Part-Time Certificate Program
Product Part-Time Courses aim to teach students how to develop and present a go-to-market plan for a new product. Students learn to ideate and test a Minimum Viable Product to determine if a product meets their customers’ needs.
Product Management
- Opportunity Discovery
- Minimum Viable Product
- Scrum
Business Part-Time Certificate Program
Students explore disruptive technologies that drive the digital economy and learn how businesses leverage them to create exceptional customer experiences and profound competitive advantages. Here are the following courses offered under the Business category.
Digital Leadership
- Disruptive Technology
- Digital Innovation
- Leading Through Disruption
Final Note
BrainStation takes a clear approach and emphasis on its primary topics then branches into a diverse range of specialized certificates, or all-inclusive diploma programs, that are tailored to help students accelerate their career in areas students specifically seek.
The school’s distinct curriculum uses a hands-on approach with corporate training and project-based learning environments for practical application of the skills and knowledge students gain.
We at Best Bootcamp feel that BrainStation’s curriculum covers most of the essential topics for the four major fields of study namely Data Science, Development, Design, Product, and Business. Do share what you feel about this curriculum in the comments section.
